Momentum Continues for Company Heralded by Media as “Coolest Networking Startup” and “One to Watch” in 2014 with Addition of New Vice President of Engineering

SUNNYVALE, Calif. – Feb. 12, 2014 – Sideband Networks (www.sidebandnetworks.com) today announced it has raised $6 million in Series A funding. The latest financing will be used for product development of Sideband’s application aware network performance monitoring solution as well as ongoing marketing programs as the company expands its reach. Sideband Networks has been riding a wave of momentum since its launch in November 2013, praised by the press for its innovative solution that gives users a complete understanding of their networks.

“Network performance monitoring and analytics continues to become a priority for many companies,” said Zane Taylor, CEO, Sideband Networks. “Our ability to meet that need with the industry’s first unified solution that delivers an unprecedented network view in real time has generated a groundswell of interest from customers, media and investors alike. With this round of funding, we will continue to grow our solution with more features and capabilities, maintaining our vision of bringing true predictive intelligence to our customers.”

Enterprise Networking Planet followed suit, naming Sideband Networks one of “Five Networking Startups to Watch in 2014,” acknowledging the company’s single point of management that correlates live and logged data in a unified single pane view. Sideband Networks was also recognized for its solution in several other publications including Network World, Network Computing and Data Informed.

As the company continues to grow, Sideband Networks has appointed Roger Choplin as Vice President of Engineering. In his role, Mr. Choplin is responsible for the design, development, performance and quality of all of Sideband Networks products, including the vXRE Virtual Appliance and XRE Hardware Appliance. Mr. Choplin has an extensive background in operating systems, database management systems and mission critical computing environments, previously leading database software engineering teams at Oracle Corporation for 20 years.

Sideband Networks’ application aware network performance monitoring solution meets four key needs that CIOs, network engineers and IT administrators are looking for in a network performance monitoring and diagnostics solution: a single point of management, live traffic analytics, the ability to correlate live data with logged data and dynamic network discovery with a complete network map that allows users the ability to recognize and address network anomalies. By addressing these needs, Sideband Networks has produced the industry’s first unified solution that offers a new perspective on network intelligence.

For more information, visit www.sidebandnetworks.com.

About Sideband Networks
Sideband Networks provides application aware performance monitoring solutions that provide organizations with a single pane unified view to manage their networks by performing analytics of live network traffic, correlating analytics to provide network intelligence, alerts and action and dynamic network discovery that provides complete visibility of your network and the ability to be proactive on network issues for Cloud Services and Enterprise Networks. For more information, go to: www.sidebandnetworks.com.

Delivering Application Aware Network Performance Monitoring Solution that Correlates Analytics to Combine Network Intelligence with Real-Time Alerts and Action.

SUNNYVALE, Calif. – Nov. 12, 2013 – Sideband Networks (www.sidebandnetworks.com) today announced the industry’s first unified solution that correlates live traffic with logged network traffic generating a new perspective on network intelligence. This solution provides network administrators with a single point of management, analytics of network traffic up to 40Gbps addressing both physical and virtual planes, intelligence that notifies with real-time alerts and action for their network issues. Organizations now have a dynamic network discovery visual tool for mapping their networks while also providing detailed drill downs for a complete understanding of their network.

Today, organizations are looking for a new breed of application aware network performance monitoring and diagnostics solutions to tackle a new generation of networks. They are seeking solutions addressing network concerns such as delivering applications and information efficiently throughout the organization, ever-changing east-west traffic patterns, expensive data center downtime as well as dealing with the challenges of managing and securing an always growing network.

Sideband Networks meet four key needs that CIOs, network engineers and IT administrators are looking for in a network performance monitoring and diagnostics solution.

Single Point of Management
Sideband provides a single point of visibility and control to the networking team. With the ability to monitor and analyze over 40Gbps of live traffic from a single system, Sideband provides deep insight and visibility into the devices, users and applications on the network. The Sideband Response Engine (RE) compares predicted and historical traffic models to real-time network traffic allowing for live, action-based responses to network issues and threats. As a result of improved network management, organizations can reduce operational costs.

Live Traffic Analytics
The Sideband RE uses proprietary L2-7 data heuristics to monitor entire networks in real-time, while minimizing the amount of network data inspected. The heuristic filtering avoids the privacy concerns raised by overly invasive, record all-analyze later systems. Sideband uses information to better provide insight into network health and integrity.

Correlate Live Data with Logged Data
Sideband provides real-time network knowledge combined with historical models, alerting network administrators before issues impact network performance and stability. By discovering the root causes and allowing the network team to take action, the network’s downtime and troubleshooting are reduced, resulting in lowering OpEx and improving business continuity.

Dynamic Network Discovery
Sideband’s dynamic network discovery utilizes deep packet inspection along with network probing to build a full network diagram, including both the physical and logical connections. A complete network map allows network administrators to identify network anomalies and address them in real time.

Optional tools allow for audit, configuration and change control, cutting operational expenses and minimizing down time. The added functionality of drilling down to devices, users and applications provides a full view of end-to-end network performance.

Sideband Networks will offer a downloadable virtual appliance solution for customers to validate prior to purchase. Please visit www.sidebandnetworks.com for updates and trial download release date.

With a single point of management, analytics of network traffic up to 40Gbps, intelligence that notifies with real-time alerts and action for their network issues, and a dynamic network discovery visual tool for mapping their networks, network administrators now have the necessary tools to be proactive on the most critical events that are or could be causing network outage.

“The fundamental problem that Sideband is solving is the lack of live, real-time visibility into the enterprise network which is essential for business continuity. As the enterprise network becomes more complex, so does the growth of fragmented point solutions,” said Zane Taylor, Founder and CEO, Sideband Networks. “Our vision is to provide cloud services and enterprise networks with a platform that provides full visibility and predictive intelligence on what’s happening now, in real-time. For the first time, enterprises have true predictive intelligence to take control of their networks.”

“Operating networks is becoming more challenging as applications move to the cloud, data center networks migrate to 10GB, and due to the increased adoption of SDN and network virtualization technologies,” said Lee Doyle, Principal Analyst at Doyle Research. “Sideband provides an innovative solution for network/IT managers looking to increase network applications visibility and reduce operational headaches.”

About Sideband Networks
Sideband Networks provides application aware performance monitoring solutions that provide organizations with a single pane unified view to manage their networks by performing analytics of live network traffic, correlating analytics to provide network intelligence, alerts and action and dynamic network discovery that provides complete visibility of your network and the ability to be proactive on network issues for Cloud Services and Enterprise Networks. For more information, go to: www.sidebandnetworks.com.